Master Product Management in less than 60 min | The 5 phases

Building a great product is not about ideas alone. It’s about solving the right problem, making smart decisions, and executing with clarity.

This course introduces a practical 5-Phase Product Development & Management (PDM) framework that shows you how to take a product from initial idea to successful launch and the life there on of the product.

The course is structured into five clear phases, each building on the previous one:

• Discovering and validating real customer problems and using them to create product vision and strategy
• Turning ideas into executable roadmaps and developing them
• Launching and delivering products effectively and driving adoption
• Maintaining the product so that your customers can continue to derive benefits and enjoy them while using
• Deciding if and how to pivot to either retire the product or replace it with a new product cos in the end, a product’s sole purpose is to serve a need.

It is designed for real-world use, not theory, drawing on how product teams actually work in modern organisations, start-ups, and enterprises.

Whether you’re aspiring to become a product manager, transitioning from another role, launching your own product, or simply want to think more like a product leader, this course will give you the structure and confidence to do so.